“Lord, I am overflowing with your blessings, just as you promised. Now teach me good judgment as well as knowledge. For your laws are my guide.” (Psalms 119:65-66)
I approached the return to academia to earn my Masters in Creative Writing with a little trepidation. The frugal fanatic questioned the wisdom of racking up more student loan debt against the benefit in the job market of a higher degree…especially at my age (mid-50s). However, knowing my thesis will be the completion of my first manuscript, along with at least one full revision, the MFA program won out. If I don’t do this now, it’ll never happen.
I started this journey bent on also earning my teaching certificate for higher education (online classrooms only) and then, after the first term or two, I decided to switch to the Professional Writing program. I wrongfully assumed that it mostly involved advertising. I really hated the Intro to Advertising/Marketing that I took as an elective when I earned my Bachelor’s degree. Somehow the idea of perpetually trying to come up with new jingles to sell more products that I will probably never use, nor endorse, while competing with others in a cut-throat environment just didn’t appeal. Granted, there’s big money in advertising, and many love their careers in it. However, I couldn’t see this introvert being happy in such an environment, no matter how healthy the pay scale.
I’m learning that the professional writing program at Southern New Hampshire University (SNHU) is a whole lot more; albeit, I am learning more about search engine and social media optimization, elevator pitches, and marketing along the way.
Ghostwriting; proofreading and/or editing for other writers; speech writing; web content; creating brochures and informational materials; articles; essays; newsletters, and blogs are all ways to supplement income and create a brand. Hence, the renewed interest in this blog, the desire to build a website that I can add to as products and services become available, and the ambition to learn more about podcasting, voiceover acting, and creating YouTube videos.
No, these last are not taught as part of the professional writing curriculum but, SNHU does stress diversity in the services you offer. Sort of a “don’t-put-all-your-eggs-into-one-basket” mentality. In today’s primarily part-time job market, it’s sound advice. The full-time, blue collar profession, with benefits and competitive wages, to which one can devote 20+ years and then retire, is a fond memory of our parents’ and grandparents’ generation. This Gen-X-er has always chafed and sneered at being called the “lost” or “forgotten” generation but, in this instance, it fits. Gen-X-ers grew up during the transition from full-time, blue collar and today’s advanced AI. When I was in high school, we were still being taught to focus on that one career that would stand us for much of our adult life while being introduced to DOS programming; Windows didn’t officially start until the year after I graduated. There’s been a constant learning curve ever since and I’m looking forward to learning still more…despite my obsession with all things 19th century.
How’s that for an oxymoron?
May God bless you & keep you!